Here’s My 5 Favorite Types Of Blog Posts To Write

So, what’s on tap for today?

Today I’m going to share 5 of my favorite types of blog post to write.

Look, it makes no difference if you’re seasoned blogger or just starting out there’s going to come a time (more than once) that you’ll be sitting there staring at your computer screen and for whatever reason you have no idea what you’re going to write about.

Now, many times, the reason this happens, like many people you’ve gotten into a rut and are sticking to the same writing style for all your content. And forgetting there are so many different types of blog posts to write.

And the great thing about mixing up your writing style with different types of blog post is not only does it help conquer writer’s block.

It keeps things fresh and engaging for your readers because it keeps things unpredictable from one post to another.

Now I will admit there are a ton of different types of blog posts you could use. So instead of listing every type, I’ve listed my 5 favorite types of blog post to write.

1) A Listicle

So what is a listicle?

Well as the name suggests it’s content that’s presented in a list.

Here’s a couple of examples of listicles:


Source: Webmd


Source: AARP

Now I will admit listicles have been done to death and they do have the reputation of being low-quality and being click bait.

So why write one? Because they are so popular.

And the reason they are so popular and effective as content is because as the reader:

  • The title tells you exactly what the article is about. You know what to expect.
  • They are easy to skim for information.
  • You know how long it will take to get to the end.
  • They can break down complicated topics into easy to digest chucks.
  • You can leave the post and come back and know exactly where you left off.

And as for being the writer of a listicle they are popular to create because:

  • They are easy to create.
  • They are great for targeting different core keywords.
  • They are easy to update.

Now I did mention that listicles have the reputation of being low quality and being click bait. So to avoid that, you’re not going to be lazy when writing your listicle.

Writing Your Listicle

Here’s 8 simple steps you’ll want to follow when it comes to writing a good quality listicle.

Step 1) Choose Your Format

There’s 2 types of listicle formats.

Basic – This is where your list is 1-2 sentences descriptions for each point. These are best for long listicles where you have 50 points or more.

Detailed – This is where your go into detail regarding each point within your listicle. This type of format is best for shorter listicles.

Step 2) Choose The Topic

When it comes to a listicle it can be anything. But it’s going to largely depend on the niche your in.

So, for example if you have a blog about dogs. You can create a listicle on the best dry dog food for puppies.

Step 3) Do Your Keyword Research

No matter what type of listicle you plan on writing the goal of your content is to be seen.

And as a content writer keyword research is at the core of your content marketing strategy so it gets indexed and ranked high in the SERP’s (search engine results page).

And when doing your keyword research, you want to find a keyword that has good volume and low competition. This will give you the best chance of your content getting ranks high in the SERP’s.

As for keyword research tools you have many to choose from. Such as Jaaxy and Ubersuggest.

Step 4) Check Out Your Competition

No matter what type of content you’re writing it’s always best to see what your competition is up to.

So, the next thing to do is take your keyword or topic and jump onto Google and see what’s currently ranking on the first page.

Now if you see everyone on the first page as no more than 10 topic points. To give yourself the advantage over your competition you would want to shoot for 15 or 20 points.

But be sure that the additional information you provide in your listicle is of value. Don’t add points just to have more points.

Step 5) Choose A Unique Writing Angle

The best way to have a standout listicle is not only provide valuable easy to digest content. But by writing from a unique angle.

Such as:

  • Writing from personal experience.
  • Providing points not found in your competition’s listicles
  • You can write a Best Of listicle.
  • You can write a For Beginners listicle.
  • You can write a listicle that has a specific outcome. 25 Ways to Increase Traffic to Your Website

Step 6) Write Your List Points

Your lists points are going to be the points of your listicle.

So as an example you’ve decided to write a listicle on how to potty training your new puppy.

Your points could consist of.

  • Crating
  • Scheduling
  • Observation
  • Diet

Now you simply write the content for each one of your listicle points.

Step 7) Use Images

You want to us images to help support and illustrate your point. But not only that. Images break up your content and makes things even easy for people to digest.

Step 8) Wrap It Up

When it comes to a listicle most people get to the end and call it a day. But that doesn’t mean you should forget your conclusion.

If someone has read your listicle from start to finish. A solid conclusion can help drive things home for your reader.

Now you’ll find most listicle conclusions simple summarize what’s already been covered in the listicle. You don’t want to do that.

What you want to do is:

  • Keep it short
  • Offer links to relevant and useful posts. (not another listicle)
  • Focus on the main point you want to hammer home to the reader
  • Add a call to action if warranted.

Recommended: Click here to see how I make over $16K per month with these types of posts.

2) A How To Post

How to posts are probably one of the most popular types of content. And from an SEO standpoint it has great long tail keyword search potential.

Everyone has at one time or another done a search in Google starting with How To… or How Do I. So, you definitely want to have how to posts as part of your content marketing strategy.

And when it comes to writing how to posts the ideas are endless. And like all the post ideas I have here you want to have your how to post related to your niche.

So, for example I’m an affiliate marketer. And like many marketers, content marketing is part of marketing strategy for driving traffic to my websites. And much of my audience is beginner affiliate marketers.

And being beginners doing keyword research is new to them. So, I created a how to guide on how to do keyword research for content marketing.

The process for creating how to posts is pretty straight forward.

You’re going to provide a step by step process in which your reader can accomplish a certain task. And the post format is simple.

  • Introduce the topic
  • Provide the steps
  • Provide a conclusion

Things to keep in mind when writing a how to post:

1) Write in plain easy to understand English. No need to use big fancy words to show off.

2) Structure the steps in the proper order. Seems obvious I know. But I’ve come across some how to posts that clearly were not in order.

3) Use a numbered list. So, for example step 1, step 2 and so on. Or you can simply use 1, 2, 3 and so on.

4) Break up each step with a sub header.

3) An Expert Round Up Post

round up post

Expert round up posts are easy to put together. And the reason they are, is because all of the content is provided by other people.

Ok, so what is an expert round up post? Basically, a roundup post is where you roundup opinions from experts within your niche and ask them the same question.

So, to get the ball rolling you need to reach out to experts in your niche and asking if they would like to be included in your roundup.

Yeah, I know this can seem difficult, but it’s not. Yes, some people will not respond, some will say no. And of course, others will love to participate.

Just know it’s a numbers game. So, if you’re thinking you want 20 opinions you should reach out to 40 or more people. There is no exact science behind that, you’re simply increasing your odds you’ll get the amount of experts you want for your round up.

When reaching out I would first reach out to experts in your niche you already have a relationship with. Simply being the chances are higher that they will agree to participate in your round up.

And then if you haven’t gotten the number of people you want for your post you can reach out other people in your niche.

Now I know the first thought is to just start emailing people but that’s not the best route to go, especially if these people have no idea who you are.

It’s better to warm them up before you contact them. So, how do you do that? Just like you did with the other experts that you have a repour with. You can comment on their blog, follow them on social media and even subscribe to their newsletter.

Once you’ve done that and interacted with them then you can reach out to them. So, you’re going to need an email template for that.

So, in your email you want to be sure you:

  • Personalize the subject line. Doing this will increase the open rate of your email.
  • Let them know you know them and how you know them.
  • Make your request and also tell them why it’s worth their time.
  • Set your deadline. Set a deadline that’s several days before you need it.

Here’s an example of what your reach out email could look like:

Hey Steve. I was wondering if I could feature you in a blog post? (subject line for email)

Hey Steve, Leo here.

First off, I really dug your last post about finding your bliss as a digital marketer. Especially the part about working in the moment. I really have to start working on that.

The reason I’m reaching out is because I’m doing an expert round up post and I would love to have you be a part of it.

I’ve already contact with other experts in our niche that have jumped on board by answering a quick question. And I know if you’re a part of things it will be great exposure for you and your brand when it’s published.

Here’s what my audience would like to know:

What’s the one tip you would give an affiliate marketer just starting out?

A short paragraph is perfect, 25 – 50 words. I’ll be adding a link back to your website or any specific page you want as well as having your profile picture. I’ll grab your pic from your website. Or if you have one you want me to use, send it back with your answer.

Now I know you’re very busy but I have set a deadline for this. So, if you can get back to me in 7 days (add due date) so I can include you in the post.


Now once you’ve published your post it a good idea to contact everyone who participated to let them know the post is live.

Here’s what you want to include in your follow up email:

  • Remind them of the post and how great it turned out.
  • Let them know how many people participated in the post.
  • Make it easy to share. For example, provide as click to tweet link.
  • If you’ve shared the post on networks provide those links and if they belong to any of them, they can upvote it.
  • Thank them for participating and let them know if there is anything you can do for them to let you know.

So that email could look something like this:

Hey Steve, it’s Leo.

First and foremost, I want to thank you once again for participating in my round up post. Your contribution was epic.

27 experts joined you and gave some amazing answers. And by doing so the post ended up being over 8 thousand words.

Here’s the link so you can see and share it. I know you’re busy so here’s a Click To Tweet link for you.

Also, if you belong to any of the following networks that I shared the post on (provide the links) feel free to give it an upvote.

Again, thanks for your participation I really appreciated it. And if there is anything I can do for you please do not hesitate giving me a buzz.


4) A Review Post

I do a lot of review posts here. And the reason is review posts provide your audience with the information they most desire.

And your review post can be about a product, a service, or an online business opportunity. I’ve done reviews in all those areas.

When it comes to products, services or even online business opportunities a savvy person will search out reviews.

A comprehensive review will help someone make a more informed decision about the product, service, or business opportunity they are looking at.

Now when it comes to review posts these are the things I keep in mind after I’ve decided on what I’m going to review.

1) Creating A great review takes time and is not going to be accomplished in 400 or 500 words. A great review is in depth and detailed and can easily end up being over 2500 words. I’ve done reviews that are over 5000 words.

2) Be honest and objective. Simple put, I tell the truth about the product from my point of view. I also tell people that this is my opinion and what they decide to do after reading my review is up to them.

3) Share the pros and cons. Every product has it’s good and bad points. So be sure to share them.

4) Do your research before creating your review. If you do not own the product or use the service you need to do your research before you create your review.

The way I do it is when I create a review my review is from the point of view of my reader. I’m researching the product and sharing my thoughts about the product and why I like or don’t like it.

Now, with some reviews I own the product or use the service. And I’m sharing all the ins and outs of said product from a unique perspective because I own the product. But that does not stop me from pointing out the cons of that product. No product or service is perfect.

5) Make sure to include the price of the product or service, and any ongoing monthly costs (if any). This includes any startup costs. Startup costs are usually associated with online business opportunities.

6) Monetize your review. With a review post monetization is available. There are affiliate programs associated with most products and services. So be sure to include your affiliate link.

If you do decide to monetize your post, be sure to tell you reader that there are affiliate links in the post. You can do that in the post itself or have that information disclosed on your site.

For me I have that information in the footer of every page and post on my website.

7) Have a conclusion. Like all posts give your final thoughts about what you’ve just review. Share the things you liked and disliked and what you would do. But ultimately the final decision about a product or service is up to your reader.

Recommended: Click here to see how I make over $16K per month with these types of posts.

5) An Interview Post


People are always interest in hearing from people they look up to. Now I will admit I have not done this type of post (yet) but I have a few in the works as we speak, so stay tuned.

Now interviews are perfect if you have a podcast. But if you don’t have a podcast, you can still do a written style interview. Think of a written review like the transcript if you did a spoken interview such as a podcast.

When it comes to an interview there are many formats you can follow. But basically, there’s an introduction, a brief overview of what’s going to happen, the interview itself and the conclusion.

When you’re going to interview someone, prior to the interview you will provide the person being interview the questions you’re going to ask them. This way they know what to expect.

For example, Pete McPherson from Do You Even Blog. Gives a great tip when it comes to the questions you ask.

Pete says: Just leave questions open ended.

So, for example one of the prompts (questions) he uses when interviewing is this:

Tell me about a time when…

This allows the person you’re interviewing to tell his or her story regarding that question.

To see what a written interview can look like. Here’s an interview on bloggerspassion with Neil Patel on taking your blog to the next level.

neil patel
image source

Wrapping Up

Every blogger finds themselves at one point or another stumped for an idea of what to write. Myself included. And that can be so frustrating when you’re wanting to stay consistent with content creation.

But the truth is there is inspiration everywhere you look. Here’s a few other resources I use when I need that inspirational boost.

Dummies – the books for dummies series is a great place to get inspiration.

Chapters. I have a Chapters bookstore close by with a Starbucks attached. So, when I get a coffee, I head to the magazine section for content inspiration. Works every time.

With the 5 post ideas above and those 2 additional resources plus my other post where I share even more post ideas. You’ll have more ideas for content then you’ll know what to do with.

If you have any questions or comments, please feel free to leave them below and I’ll get back to you right away.

And if you did find this review helpful and enjoyed it please feel free to share it with your audience. And as always anytime you need a hand don’t hesitate Emailing Me anytime.

I believe in you

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