Searching for a Show Affiliate Program? I got you covered.
I think the shoe niche is a niche that’s overlooked. And it shouldn’t be because there is a lot of opportunity in this niche.
Think about it, everybody needs shoes. And just like other types of clothing, there are some people who go absolutely bananas over their shoes and are willing to spend crazy amounts for them.
This is a huge market. According to Statista, the worldwide footwear market was $406 billion in 2021. And is projected to grow to $530 billion by 2027.
And with that type of growth comes opportunity. So, today we’re going to take a look at 11 shoe affiliate programs and the money you can make with these programs.
And if you’re new to affiliate marketing and you’re not exactly sure how to start, build and grow a successful affiliate marketing website.
At the end of this article, I have a great resource for you that will give you the exact step-by-step blueprint for building a thriving online affiliate marketing business.
But first, let’s look at these affiliate programs.
Shoe Affiliate Program
1) Shoe Freaks
2) Zappos
3) Bruno Marc
4) Shoe Passion
5) Lems Shoes
6) Xero Shoes
7) Shoe Zone
8) Keen Footwear
9) Indestructible Shoes
10) Rina Store
11) New Balance
1) Shoe Freaks
If your audience is looking for shoes that stand out then Shoe Freaks is the website for them.
Shoe Freaks is a Canadian-based company located in Montréal and was started in 2014.
You’ll find everything from platforms to combat boots. The shoes and boots available on their website will make any customer’s personality stand out.
As they say “Normal Is Boring”
They have a pretty decent affiliate program giving you a commission rate of 10%. Now their tracking cookie is for 7 days which is really not a long time but if you’re sending a target audience to this website your conversion should be pretty decent.
Now the little loophole for the lack of a better word is that if you’re using one of their promo codes there is no time limit on the cookie duration.
Commissions are paid monthly and their affiliate program is managed through Affiliatly. Now I didn’t see any mention of any banners or other promotional material available to affiliates.
But if you’re interested in promoting this program you can simply email them and ask them if they have promotional material available to you.
Commission Rate: 10%
Tracking Cookie Duration: 7 days (no time limit when using promo codes)
Commission Payment: Monthly
Application Process: Affiliatly
Creatives: Not mentioned
You can join the Shoe Freaks affiliate program here
2) Zappos
The concept of Zappos was started back in 1999 because founder Nick Swinmurn could not find the boots that he was looking for. He could find the right color but not the right size or the right size, not the right color.
So, he noticed this gap in the market and launched his website called Shoesite.com which then eventually changed its name to Zappos.
And now Zappos carries thousands of different types of footwear along with clothing, handbags, accessories, etc.
With such a wide selection your visitors will probably find the shoes they’re looking for.
As for the affiliate program it is managed through Commission Junction. The commission rate is 7% and the tracking cookie is for 14 days.
Your commissions will be paid to you monthly and there are creatives that you can use for your marketing.
Commission Rate: 7%
Tracking Cookie Duration: 14 days
Commission Payment: Monthly
Application Process: Commission Junction
Creatives: Yes
You can join the Zappos affiliate program here
3) Bruno Marc
Bruno Marc sells oxfords, leather shoes, loafers, boots, and casual shoes, along with accessories like belts and wallets.
Now their target market is men. But they do also carry kid shoes and women’s shoes. They have very reasonable prices for the quality of shoes that they are selling.
For instance, a classic formal Oxford lace-up shoe sells for under $50.00. In fact, I went through their whole website and I didn’t find any shoes over $60.00.
So, the quality and the great pricing are good selling points that you could use to promote Bruno Marc shoes to your male audience.
They have a very decent affiliate program that has a commission rate that ranges between 10 and 20%. You also have a 45-day tracking cookie.
Their affiliate program is managed through ShareASale. Your commissions will be paid to you monthly and they do have banners and other promotional material you can use for your marketing.
Commission Rate: 10 to 20%
Tracking Cookie Duration: 45 days
Commission Payment: Monthly
Application Process: Share A Sale
Creatives: Yes
You can join the Bruno Marc affiliate program here
4) Shoe Passion
Shoe Passion is another online retailer that focuses on men’s shoes. Now the shoes that they create are called Goodyear welted shoes.
And this type of shoe allows your foot to flex in a natural way allowing for a very comfortable shoe that also promotes good foot health.
They offer a wide selection of shoes from formal to moccasins. They also carry accessories such as belts, socks, gloves, and laces.
They also have several brick-and-mortar stores in Europe including Berlin, Hamburg, Vienna, Munich, Frankford, Cologne, and several other locations.
Now even though their target market is men they have not forgotten about women. They offer pumps, mules and sandals, smart trainers, and ankle boots.
They have a pretty decent affiliate program offering commission rates up to 12%. They have a nice long cookie duration of 60 days. And unlike other affiliate programs where you get paid monthly.
Through their affiliate program, you get paid every 14 days. Their affiliate program is managed in-house and they do have creatives that you can use for your promotions.
Commission Rate: up to 12%
Tracking Cookie Duration: 60 days
Commission Payment: Every 14 days
Application Process: In house
Creatives: Yes
You can join the Shoe Passion affiliate program here
5) Lems Shoes
Lems vision got its start from creator Andrew Rademacher because he couldn’t find shoes that fit the natural shape of a foot.
So he took it upon himself to study shoe fitting and construction and design shoes that fit like no other shoes on the market.
And in 2011 Lems released its first product called Primal. And today Lems has a huge selection of outdoor and casual shoes for both men and women.
Their affiliate program offers a commission rate of 8% with the 45-day tracking cookie. Their affiliate program is managed throughAvantLink.
Your commissions will be paid to you monthly and there are creative is available for your marketing.
Commission Rate: 8%
Tracking Cookie Duration: 45 days
Commission Payment: Monthly
Application Process: AvantLink
Creatives: Yes
You can join the Lems Shoes affiliate program here
6) Xero Shoes
With Xero Shoes the foundation of their shoes is the sole of the shoe. The way they manufacture their shoes (soles) allows your foot to bend and flex naturally.
As well as giving you the protection, comfort, and support one would expect from a shoe.
Now I’ve never heard of this before from a shoe company. They have a 5,000-mile sole warranty.
If your shoe wears down to less than 1mm thick at the ball or heel they will replace them for 60% off MSRP. That’s a pretty good deal.
I’ve had shoes that have worn down to less than 1mm and all I could do was throw them out.
Xero shoes carry a complete line of shoes for men, women, and kids including sandals and boots.
They have a decent affiliate program that offers you a 10% commission. But what stands out the most is they offer affiliates a lifetime cookie.
But there is a catch to the lifetime cookie. They have 2 affiliate programs. One is managed in-house by them. And the other is managed by Avantlink.
If you join the in-house affiliate program you get a lifetime cookie. If not and you join the program through Avantlink you would only have a 30-day cookie.
I think it’s a no-brainer which one you should join. Commission payments are paid monthly through PayPal. However, you do need to meet a minimum $20.00 threshold before you will be paid.
And you do have banners and such you can use for your marketing.
Commission Rate: 10%
Tracking Cookie Duration: Lifetime
Commission Payment: Monthly (PayPal minimum threshold for payment is $20.00)
Application Process: In-house (best option)
Creatives: Yes
You can join the Xero Shoes affiliate program here
7) Shoe Zone
Shoe Zone is definitely the online retailer for anyone living in the UK that’s wanting to buy shoes. And along with their online store they have over 400 brick-and-mortar stores throughout the UK.
And they do sell a lot of shoes. On average they sell over 16 million pairs a year. That’s a lot of shoes!
They carry hundreds of different lines of shoes for women, kids, and men. And was such a huge selection of shoes to choose from it’s no wonder they sell so many every year.
Their affiliate program is managed through Awin and offers you a 7% commission rate. With a 30-day tracking cookie.
Your commissions will be paid to you monthly. And unfortunately, I didn’t find any mention of any creatives that you could use for your marketing.
Commission Rate: 7%
Tracking Cookie Duration: 30 days
Commission Payment: Monthly
Application Process: Awin
Creatives: Not mentioned
You can join the Shoe Zone affiliate program here
8) Keen Footwear
Keen Footwear makes shoes for the outside and for work. This includes shoes for men kids and women.
You’ll find sandals, hiking, casual, boots, etc. Their mission is to make the outdoors more accessible for people and have fun doing it.
They believe the outside is better than the inside. And they want to help people to get out there and walk, hike, and play outside. And their products help people stay safe and comfortable when they are outside.
They have a pretty decent affiliate program offering you a commission rate between 4 and 8%. And commissions are paid monthly. The tracking cookie is for 30 days.
The affiliate program is managed through AvantLink. And you do have banners that you can use for your promotions.
Commission Rate: 4 to 8%
Tracking Cookie Duration: 30 days
Commission Payment: Monthly
Application Process: AvantLink
Creatives: Yes
You can join the Keen Footwear affiliate program here
9) Indestructible Shoes
With a name like Indestructible Shoes, you have a pretty clear picture of what kind of shoes these are. Their work shoes.
But if you look at most of the work shoes that are available nowadays sure their functional but they’re ugly. And many work shoes tend to be very uncomfortable which makes doing your job uncomfortable.
So Indestructible Shoes set out to design work shoes that were stylish, comfortable, and also protected your feet.
And they did just that. These work shoes are built to last and are designed to work in a variety of environments. Such as construction and labor jobs, military and security personnel, hiking, and restaurant workers.
And with the shoes ranging in price from $100 to $225, you have the opportunity to earn some pretty decent commissions.
And speaking of commissions their affiliate program offers you a 10% commission on all sales.
The affiliate program is managed through ShareASale. And if you’re not a member of ShareASale you’ll need to apply there first and then you can apply to the Indestructible Shoes affiliate program.
Your commissions will be paid to you monthly and you do have banners and other promotional material to use for your marketing.
Commission Rate: 10%
Tracking Cookie Duration: 30 days
Commission Payment: Monthly
Application Process: Share A Sale
Creatives: Yes
You can join the Indestructible Shoes affiliate program here
10) Rina Shoes
Rina Shoes is not a manufacturer of shoes. What they do is go out and find the most appealing unique designer shoes in the world and make them available through their website.
In fact, they travel to Italy every year and search for the right designer shoe that they can showcase.
They carry designer shoe brands from Ferragamo, Salvatore, Nando, Muzi, Loriblu, Fabi, and much more.
Now Rina Shoes’ target market is women but they also have shoes for men and children.
Now, these designer shoes are not cheap. Prices start at around $300 and go over $900 for a pair of shoes. And the kid’s shoes start at $165.
So, this is definitely for a select market within this niche. But for somebody that is looking for top-quality designer shoes from Italy, this is the website you want to send them to.
And as an affiliate, this opens up the opportunity to make some great commissions.
And speaking of commissions they offer an 8% commission on all sales. Their affiliate program is managed in-house.
They offer a nice long cookie duration of 90 days. Commission payments are made monthly and you do have creatives that you can use for your marketing.
Commission Rate: 8%
Tracking Cookie Duration: 90 days
Commission Payment: Monthly
Application Process: In house
Creatives: Yes
You can join the Rina Shoes affiliate program here
11) New Balance
New Balance has the athlete in mind when manufacturing its products. Their job is to help athletes in their pursuits no matter what they are.
This could be a professional athlete, or someone looking to run their first 10k. Or for anyone that just wants to live a more healthy and active lifestyle.
You’ll find a full line of shoes for men and women for running, walking baseball, skateboarding, basketball, etc.
They even have a gender these include sweatpants, crew necks, shorts, shoes, etc.
Their affiliate program is managed through Rakuten. The tracking cookie is for 30 days.
Now I will admit the commission rate does suck at only 2%. But there is a big market for these types of shoes so there is money to be made with this program if you drive enough traffic to their website.
You will be paid your commissions monthly and there are creatives that you can use for your marketing.
Commission Rate: 2%
Tracking Cookie Duration: 30 days
Commission Payment: Monthly
Application Process: Rakuten
Creatives: Yes
You can join the New Balance affiliate program here
Wrapping It Up
So that brings us to the end. As you can see there is money to be made in this niche.
Not only will these offers work well on a fashion or clothing site.
But many of them would fit nicely on a camping or other type of outdoor-style website.
Now if you’re not sure of the exact steps involved when it comes to creating, building, and growing a successful affiliate marketing business.
Then as a beginner affiliate marketer, you can avoid all the common mistakes many fledgling affiliate marketers make and take advantage of the training, tools, resources, and support found at Wealthy Affiliate.
You can see everything wealthy affiliate has to offer here. You can even create a free account and get inside the community, take some training and even talk to current members in live chat.
Alright, that’s it for today. If you have any comments or questions you can leave them below.
I believe in you
Leo
Hey it’s Leo. I’m the founder of Netwise Profits, and I’ve been making a full-time online income as an affiliate marketer since 2005. And as of 2012, I’ve been personally helping people turn their hobbies, passions, and interests into online incomes through affiliate marketing. And I can help you too.