How To Boost Website Traffic – Here’s One Simple Way
If there’s one thing that every online marketer wants to do is to boost website traffic.
In today’s post I’m going to share with you one way that can boost your website traffic significantly.
It’s a traffic method that I use all the time. In fact it is just one of the successful traffic methods I have been taught from the wealthy affiliate.
And that traffic getting method is…
Reviews – really?
So now you’re probably asking “why is writings reviews such a great way of generating traffic?”
Well think about it. When people are looking to buy something they usually do research about the product they’re thinking of buying.
Think about the last thing you bought.
Did you spend time checking out different sites, reviews and comments of other buyers before you made your decision?
I bet you did.
And many people will spend hours finding information so they can make an informed decision before they buy.
And a positive or a negative review can provide people with the information they need to make that buying decision.
So what not have that targeted traffic on your site when they make that decision?
One very important thing to remember when doing reviews is your focus is NOT on selling, your focus is on HELPING people.
Let me ask you a question.
Do you like to be sold?
I bet I know your answer.
Like most people – you don’t – I know I don’t like to be sold.
When you go into a store and the salesperson pounces on you what’s the first thing you usually say.
“No thanks, just looking” And you do that because you don’t want to be pressured into buying something, so you tell the salesperson to go away.
Your review is there to give people the information they need to make an informed decision, not to sell them on the product your reviewing.
The more you can provide your visitor about the product you’re reviewing the more comfortable they will be with your advice and the more success you will have with your reviews.
Now it’s still ok to ask for the sale or show people where to buy just don’t come across as a pushy salesperson.
Creating A Great Review
Since writing reviews is such a great website traffic booster and by using this technique you’ll be writing more than one review it’s best to have a template.
By having a template you’ll be more efficient at writing your reviews.
What I’m about to share with you is the template or formula that I use to write my reviews. In fact this technique was taught to me by the owner of the wealthy affiliate – Kyle.
Of course you don’t have to use this template you can create any template or formula you want. But this will give you a good idea of how you can set yours up.
No matter how you set your template up (structure).
You want to make sure that within your template you’re as detailed possible and you provide as much information as you can about the product within your review (template).
This includes the good and the bad.
On this site I do reviews on products that are in the make money niche. Products that claim to help you make money online.
If you click here and take a look at my latest review you’ll see how my template shapes my reviews.
Here’s the layout of my template, which are the sub headings to the up coming content.
- Overall information and rank
- A quick overview of the product
- Who the product is geared towards
- What I liked about the product
- What I didn’t like about the product
- Training and tools offered
- About the support of the product
- The price of the product
- A comparison chart
- And my final verdict (conclusion)
Now this template is not set in stone, there are times I change it up a little. But for the most part everything I listed is included in each review.
When you’re writing your reviews be real.
What do I mean?
Tell people the truth about the product. People are looking for the truth. So this means talk about the good stuff and the bad stuff.
So many reviews start with headlines that make you think the product could be bad. But just end up being one big pitch fest praising the product so you’ll buy the product and the reviewer will earn a commission.
That’s not a review, that’s a sales page disguised as a review. You don’t want to do that, that’s just a bait and switch slimy way of selling a product.
Give people the truth that’s relevant to your niche and then let them make up their own mind. Some people will purchase the product based on what you share and others won’t.
Your goal is to help people first.
Make Your Reviews Posts Not Pages
You want to do this for two reasons.
- It provides fresh content to your blogroll (homepage)
- You can create categories and organize your reviews
Do Your Keyword Research
Just like all your other content you create for your site make sure you do your keyword research regarding the product you’re reviewing.
The way this works is getting your review ranked at the top of the search engines. So when people are doing their research they find your review and come to your site.
So you’re looking for low competition well search terms.
No matter what keyword research tool you use. Personally I use Jaxxy. Don’t forget this step or you’re just wasting your time.
Where To Find Products To Review
Writing reviews goes well beyond writing about the things you like. Mind you this is a great place to start.
But you’re going to soon need to find more and more things to review.
Now I can’t give you specific resources for you to use because I don’t know what niche you’re in.
But a good resource to use is Google Alerts and Google alerts is free to use.
With Google alerts you can set up any alert about the products or services related to your niche.
I have several alerts set up for the various niches that I’m in and I get alerts everyday giving me an endless supply of products to review.
How Many Reviews Should You Do?
There is no limit.
In fact you’ll whole traffic generating strategy could be just writing reviews.
Not only are you generating traffic to your site but you are firmly establishing yourself as the authority with in your niche.
Thus becoming the go to to site for honest information within your niche.
Personally I write at least two reviews per week along with my other regular content. And since doing so my traffic to my site is steady growing.
You have to write content for your site anyway. So why not add reviews to your content strategy and take advantage of all that extra targeted traffic you can bring to your site – and do it for free!
I hope you found this post helpful. If so, feel free to share this post with your audience, and if you have any questions or comments please leave them below.
I believe in you!